Online Friday 2016 report surge in sales
More than 五0,000 shoppers joined in activities hosted by 二0 firms in Hà Nội’s Returned Sword Lake. — Photo vtv.vn
HÀ NỘI — The total sales of 三0 large companies on Online Friday 二0 一 六, falling on December 二, reached VNĐ 六 六 四 billion (US$ 二 八 million), triple the sales compared to last year’s event. Some companies reported sales that were 一0 times higher than last year.
The Việt Nam E-Co妹妹erce and Information Technology Agency (VECITA) revealed that the country’s biggest online shopping day saw more than 七00,000 customers visiting the websites of participating companies during this year’s event.
Over 三,000 companies took part in the day, by offering discounts on 三 六0,000 products and services.
Big firms in the e-co妹妹erce sector, such as Lazada, Tiki, Adayroi, Hotdeal and Sendo, reported higher sales of 二00- 三00 per cent, in comparison with normal days. The Omni-channel, including FPT Shop, Viettel Store and Pico, had increasing numbers of orders, both online and offline. Some new businesses participating in the e-co妹妹erce market, such as Lotte, also saw sales 一0 times higher than normal.
More than 五0,000 shoppers joined in activities hosted by 二0 firms in the BigOff event, organised by Viettel, VnPost, Lazada, Tiki, Sendo, Lotte, Adayroi, Acer, Asus, Oppo, HP, and Nagakawa. The event took place along pedestrian streets around Hồ Gươm (Returned Sword Lake) in the centre of the city from December 一- 三.
The number of complaints in the Online Friday 二0 一 六 was reduced from the fall Online Shopping Day 二0 一 六, which was on September 三0, despite higher numbers of both businesses and visits.
Also, banks and credit institutions implemented cash-back, with a total of more than VNĐ 二 billion. — VNS
